Trump family continues to diversify Bitcoin and crypto investments

Trump Media is not abandoning its $2.3 billion Bitcoin treasury strategy despite announcing a $400 million stock buyback program. Truth Social’s parent company DJT aims to both increase shareholder returns and continue institutional crypto investments with $3 billion on its balance sheet. CEO Devin Nunes announced that both strategies will be carried out simultaneously.

Trump Media and Technology Group’s new strategy highlights the company’s multi-faceted financial approach. Chairman Devin Nunes described the stock buyback as a vote of confidence in the company, while emphasizing that its Bitcoin treasury plans will not change.

Trump Media’s SEC-Approved Bitcoin Plan Unaffected by Stock Buyback

Having received the green light from the US Securities and Exchange Commission (SEC), the company will continue its process of accumulating crypto assets with resources obtained from 50 institutional buyers.

Trump Media’s $400 million repurchase program will be conducted through the open market at the company’s discretion. The company may also repurchase its outstanding convertible notes from time to time.

Trump Media’s crypto venture is part of the Trump family’s expanding presence in the crypto space. President Donald Trump’s eldest sons Eric and Don Jr.’s “American Bitcoin” project and World Liberty Financial’s DeFi venture demonstrate the family’s multi-dimensional approach to the crypto ecosystem.

Truth Social and Truth+ platforms, as well as the Truth.fi fintech brand, are also part of this expansion. DJT shares have fallen nearly thirty points since announcing its institutional Bitcoin treasury plans.

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